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  Cuba 2000
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Read what the press and public had to say about the
U.S. Healthcare Exhibition

Articles

A Wedge in the Cuban Embargo - New York Times, February 2, 2000
Trade Shows Without Borders - New York Times, January 16, 2000

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Testimonials

 

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Pat Corpora,
President, Book Division, Rodale Press:
" I was extremely impressed with the organization and execution of the U.S. Healthcare Exhibition. In addition, I was overwhelmed by the warm reception our information received from doctors, nurses, technicians, researchers and administrators. There were literally hundreds of attendees who wanted to give us cash to buy the fifty titles we brought for display purposes. Overall, I consider the trip a tremendous success."

Michael Campbell,
Nova Technology Corporation:
" I haven't had a show this successful in the U.S. or Europe ever. I was very impressed by the caliber of the visitors and felt, across the board, they were very well educated. I expect immediate sales of $120,000 to $150,000. The Minister of Health personnally stopped at the booth and with reference to one of my products said "I want that and I don't care what it costs or takes to get it". "

Wilbur Williams,
Baxter Healthcare:
" The show was most successful and exceeded our expectations. We met all the right people including the key officials at the Ministry of Public Health and MediCuba. We have been asked for quotations and the Cubans seem eager to come to terms. Definitely plan to exhibit again."

Name withheld because they don't want their
competion to know how good the exhibition was for them:
It was an excellent exhibition. We met the top surgeons of Cuba and were impressed by the caliber of the vistors. We already have two business deals pending.

Robert Cheney,
Eastman Kodak:
"It was a very good show and an opportunity to demonstrarte our products to people who were very interested and wanted to buy. The potential is certainly there and the exhibition was a very worthwhile first trip. We saw a great many x-ray technicians and engineers and feel that their level of understanding was higher than that of their counterparts in the U.S."

Michael Hamacher,
Welch Allyn/MD International:
" Thanks for organizing the U.S. Healthcare Exhibition. It was marvelous and, in time, will also be a profitable experience. Our products were well received and we made good contacts. We met not only lots of doctors but also the key-decison makers from the the Ministry of Health and MediCuba. We are ready for the next show in Cuba."

Alan Kirschenbaum, Marketing Director
Lynn Cooper, President, BFW Inc.:
"Thanks for making the expo happen. We had a truly great experience. The Cuban people are warm and intelligent. We anxiously await our next opportunity for up-comong Cuban evnts as BFW plans to participate. There was strong interest in all of our products. The Cubans have Russian and German products but prefer to buy American because the quality is better and they are less expensive."

Dennis Baldwin,
ALMA Inc.:
"The exhibition exceeded our expectations in the first two hours in terms of the number and caliber of the attendees.We have akready made severals sales to hospitals."

Donald Earheart,
Chairman, President & CEO, I-Flow Corporation:
" Thank you for your efforts. We were able to meet with MediCuba officials and received hundreds of leads from doctors, surgeons, nurses, engineers, scientists, clinicians, etc. They all show an interest in using our simple infusion pumps. Hopefully we will soon be in a position to begin selling thses products in Cuba."

Sol Sparer,
President, Sandy Hark Boiler Sales:
"Very pleased with the excellent show. The attendees were not information gatherers but people with definite needs. We have nearly 60 leads from seriously interested individuals."

Denisse Garcia,
Datex-Ohmeda:
"We came to the show to get to know Cuban doctors, to understand their needs, visit hospitals, meet with MediCuba officials and to donate products. We accomplished all of our goals. MediCuba has asked that our equipment remain in Cuba for 6 months for testing purtposes. We'll be at the next show."

Riad Daffach, Siemens Medical Systems
( Electromedical, Nuclear Medicine, Oncology, Ultrasound):
"Lots of projects, especially in oncology and nuclear medicine were discussed with the attendees.We believe sales will result and we have already applied for the necessary licenses. We will participate in the next show."

Dr. Fernando Calvo,
The Memo Company:
"We had an overwhelming response to our presence at the exhibition. We already have made a sale to MediCuba. We are also donating product to a geriatric center."

Antonio Carrillo,
Becton Dickinson:
"We are very pleased as the show was even better than we expected. MediCuba has asked for quotations for sales initially amounting to as much as $150,000. We plan to exhibit again."

David Wishinsky,
President, Medical Sterile Products:
"The show exceeded our expectations. Once we have the licenses, we'll have sales. We made all the right connections and hope to sign on a distributor to represent us in Cuba."

Alfonso Sanchez,
President, MediCuba:
"We consider the exhibtion a great success. As a result, we expect our contacts with American companies to improve. We also believe, depending on the approvals of licenses, that sales from this event will fall in the range of 3 to 4 million dollars."

Abraham Maciques,
Director General, Pabexpo Exhibiton Center:
" After four decades of absence of American companies in Cuba, the 1st U.S. Healthcare Exhibition was held January25-29, 2000. During these five days, the U.S. exhibitors and Cuban medical professionals had an opportunity to establish business contacts and exchange experiences in the field of health. The intense, perservering and tireless work of Peter W. Nathan, President of PWN Exhibicon International and organizer of the show, made it possible to hold a successful exhibition, paving the way for future events. We recognize and appreciate the professional conduct and friendly demeanor displayed by the 300 participating U.S. exhibitor personnel."